NBA 2K22 Announces New Music Discovery Soundtrack Experience

NBA 2K22 Announces New Music Discovery Soundtrack Experience

2K has announced NBA 2K22 will unveil a new approach to its in-game soundtrack that includes an all-new integration with Seasons, along with an array of music from top artists, including Aitch, Freddie Gibbs, Gunna, Megan Thee Stallion, Metro Boomin, Saweetie, Skepta, Smino, Travis Scott, and many more.

“Basketball and music are so intertwined and have become an integral part of our game,” said Alfie Brody, Vice President of Global Marketing for NBA 2K. “NBA 2Khas become a global platform for music discovery and that continues with NBA 2K22. This year, we are creating a dynamic soundtrack, complete with early access to unreleased tracks, new artists, and opportunities for fans to become part of the experience and solidify their place in video game history.”

Players will also be able to discover music throughout the year with the “First Fridays” feature, which will add new songs to the soundtrack on the First Friday of every new season. The update will feature a mix of high-profile and rising artists.

“We’ve built NBA 2Kto be one of the gold standards for video game soundtracks,” said David Kelley, Senior Manager, Partnerships & Licensing at 2K. “This year, the opportunity to evolve the experience for players by creating moments where we can debut and share incredible new music is another step toward how we are bringing together the real-world of basketball culture with our game through music, not only through well-known artists but also providing our players an opportunity to get in the game and showcase their own talents.”

In addition, the all-new Producer Series will integrate a Beats Pack into the game and create an opportunity for the community to drop their best bars over the beats.

Included in the 2K Rising Artists will be Boldy James, Griselda, Louis Cole, Yves Tumor, Blxst, Smino, ACADEMY, Thundercat, Masego, Megan Thee Stallion, and more.

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